Experience Florence without worries

With Firenzecard +, in addition to the public transport included, you can take advantage of all the exclusive discounts and promotions from our partners listed here. To receive your free gift or take advantage of the discount, just show your Firenzecard + in the shops and places participating in the initiative. Hurry to enjoy the discounts and promotions reserved for you while you are going around Florence!

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    P.R.G. mainly operates in Florence and rest of Tuscany and is one of the main companies in Italy in...
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    Adduma Car S.r.l.

    Adduma Car is part of the Firenzecard program and has the purpose to satisfy the mobility needs of...
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    L' Antica Pizzeria da Michele Firenze

    At the heart of Florence, in front of Mercato Centrale, you can taste the world’s most famous Pizza...
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    Penko Bottega Orafa

    The Bottega Orafa Penko creates unique jewelry according to ancient techniques of the goldsmith...
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    Italian Limousine Service

    We rent limousines with driver for transfers to Florence and other cities.  
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    Firenze Fiera

    From April 24 to May 1, at the Fortezza da Basso, the 84th Mostra Internazionale dell’Artiginato (...
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    Terme Via Francigena

    The Terme della Via Francigena, in Gambassi Terme, at the heart of Tuscan hills near San Gimignano...
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    Teatro di Rifredi

    PUPI E FRESEDDE artistic direction. The Teatro di Rifredi is the historic location of Pupi and...
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    Museo Bottega di Antonio Mattei

    The Museo Bottega di Antonio Mattei opened in May 2018 in Florence, Florentine location of the...
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    Libreria Giorni

    The Giorni bookshop, where part of the history of Italy was made, deals in antique and rare books,...
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    La Bottega del Chianti

    In this shop you can find items in handmade copper, olive wood made in Tuscany (cutting boards,...
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    FILISTRUCCHI - Hairdressing and make-up since 1720

    Filistrucchi is the oldest shop of its kind in Florence, passed down through the same family until...